Abstract

Halal poultry production in Thailand is vital for strengthening its position in the global halal poultry market. The present study aimed to explore the strategic significance of halal management systems (HMS) and halal control points (HCPs) for the global halal poultry industry by investigating their application in Thailand and assessing compliance with Malaysian standards. The present study focused on certified Thai poultry slaughter and processing facilities located in Thailand and approved for export to Malaysia. Additionally, the present study explored the religious, technical, and institutional requirements compatible with poultry processing to fulfill the requirements of the Department of Veterinary Services and the Department of Islamic Development Malaysia. Employing a qualitative case study methodology that encompassed document analysis, in-depth interviews, and field observations, the present study identified eight critical HCPs immersed within a large 59-step operational process, focusing on key issues concerning animal welfare, ritual slaughter, hygiene, and prevention measures contamination. The integration of HMS and HCPs into the operational flow of poultry processing facilities required a structured approach, incorporating halal food-general requirements, the Malaysian protocol for halal meat and poultry production, and the Malaysian halal management. The present findings provided significant contributions to cross-border halal governance, supporting the development of a framework that enhances halal assurance in the international poultry processing industry and comprehensively addresses the halal poultry standards market.